United Standard is a Milan based brand founded in 2016, the label, helmed by art director Giorgio Di Salvo, is taking his position amongst an increasingly saturated menswear market. Aside from new cuts and innovative graphic designs, United Standard focuses on technical details and elements, producing strong and durable pieces that feature contemporary aesthetics and functionality in equal measure. For the Spring Summer 2028 collection, United Standard offers a wide selection of t-shirts, sweatshirts, pants, vests and accessories, all inspired by the industrial world. Have a look at the new lookbook and discover now all the products .